WEST OF THE CANAL: THE NEW FRONTIER

Referred to as “the Brooklyn” of the Hamptons by Nikola Cejic of Douglas Elliman, the emergence of the area known as “West of the (Shinnecock) Canal” might be the most significant movement since Jackson Pollock discovered the Springs. West of the Canal includes Remsenburg, Quogue, East Quogue, Westhampton, and Hampton Bays. Cejic first noticed the trend during the pandemic. As prices skyrocketed and space became a commodity, people realized that, for the price of a two-bedroom cottage east of the canal, they could score a house with multiple bedrooms, a pool, and maybe even a tennis court. Then there was the added value of time — during the busy summer season this could mean hours of commuting slashed in half. What had once been an unnoticed location is now a mix of dive bars, mom-and-pop stores, fine dining, elegant new hotels, and plenty of baby strollers. And, like Brooklyn, proximity to towns further east is just across the bridge.

Remsenburg is one of the Hampton’s most tranquil and majestic communities West of the Canal. An historic hamlet first settled in 1712, the town was home to author P.G. Wodehouse and Marvel Comics’s Stan Lee. According to Todd Bourgard, “We would get a listing in Remsenburg and we would hold on to it for a year. Now, when those houses come up, they go.” One of those properties is 74-80 Cedar Lane. Listed with Lauren Spiegel of Douglas Elliman, the house was originally built in 1890 as a hunting lodge. The historic 6,300-square-foot home sits on over seven acres of southwest-facing waterfront. Totally refurbished in 2016, this turnkey, resort-like estate includes a four-bedroom guesthouse, pool house, and a 19th-century renovated windmill. The expansive front lawn extends down to a sandy beach, docks, a boat house, and tennis courts. The house meets all the attributes of quiet luxury, a term often used to describe the sleepy hamlet, which, to this day, does not include a single stoplight.

PRESTO instant redesign tool

>Our one-touch tool lets buyers redesign an entire home, which significantly increases their confidence in making an offer.

87%

Respondents feel more confident making an offer on a home with access to VR or AR visualizations

Better Outcomes for buyers

We’ve represented nearly 200 Hamptons buyers since 2020. Our team knows every street and lane from Montauk to Remsenburg.

THE RIGHT PLACE, THE RIGHT PRICE.

We’re good at all the right things: listening, knowing the neighborhoods intimately, seeing what’s possible – and what might be wrong – with a property. And we’re very good at getting our clients the right price.

EASIER IS BETTER THAN HARD.

Our goal is to be the one-and-only stop for buyers:

  • providing detailed expansion opportunities
  • ensuring every the property is close-ready
  • recommending vetted services for home improvement, maintenance and more
  • COMING: insurance, property management, title services, relocation

Pro marketing dept.

We approach selling properties the same way sophisticated markers create campaigns for upscale consumer brands.

An industry first: We’ve created a small group of the best, local brokers who advise on our pricing so we get an honest appraisal from other experts.

Every major consumer products company does it. We use the same approach to test pricing, targeting and creative.

We create a multi-channel plan that ensures the message reaches precisely the right audiences. We also market properties off the main channels to limit the days it’s publicly listed.

We find what makes a property stand out, then bring it to life with smart, beautiful creative execution.

PRESTO instant redesign tool

All our listings use the latest AI Tools to show buyers how to re-decorate a home with just a click.
And all listings include high-def 3D tours hosted by the broker.

87%

Respondents feel more confident making an offer on a home with access to VR or AR visualizations

31%

How much faster listings sell with 3D tours

43%

Respondents feel more confident making an offer on a home with access to VR or AR visualizations

Flip, don't Sell

Home flipping is lucrative. UPSTAGE is our innovative model that  helps clients  update their homes so they can flip them instead of selling as is. The selling price can be 40% more. It doesn’t take much extra time, and we do all the work.  

30%-50%

Selling premium for short-term home flipping in luxury markets

75%-200%

ROI for home improvements such as painting, flooring and minor kitchen and bath upgrades

Get in Touch

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